As you may know, the marijuana community had a great win in September last year (2018), when the court ruled that the smoking of cannabis in private spaces (i.e home) is not a crime nor is it illegal. this means that Soth Africans could now smoke weed in the privacy of their homes.
This is great news for businesses that are in the cannabis industry, and of course it brings more opportunities for companies and individuals who are looking to take advantage of this.
However, social media platforms and Google have their own rules when it comes to advertising on their platforms, and even though it has been decriminalised, there is still a stigma that comes with this industry. That makes marketing and advertising a business difficult, and that’s why 420 Connect was born.
420 Connect is a platform, essentially a businesses directory for cannabis based bsinesses to showcase their services or products, and connect with their target audience. 420 Connect aims to bring busineses and consumers in an online platform where trust, relationship and community can be built. Businesses get to showcase their businesses, what they do, their values and of course contact details should someone lands on the platform and is looking to engage with the business or the brand.
Not only that . . . with the decriminalisation of weed comes a few Cannabis Expos that are being put together throughout South Africa. The platform also showcases events, expos or conferences that highlight the issues that the industry is tackling, as well as highlight the many products that can be expected and introduced.
So, if you have a cannabis/marijuana based business that is based in South Africa, we would love to get in touch with you. Contact us on email@example.com to get your business listed on there.